HOME | Advertising | Biz Card | Brochure | Flyer | Poster | Press Ad | Gifts
		LOGO Logic The Logo is the foundation of corporate identity. It could be a name, a symbol, an emblem or a graphic that is designed for immediate recognition by a targeted market. A powerful logo is almost always a simple logo.  Cluttering a Logo with too many graphics, images and shapes does result in creating negative impact. A logo should be easily recognizable, and must be able to carry on its impact regardless of size. Thinking about the applications of the logo is pertinent, how do you plan to use your logo? Flexibility must be accorded a primal importance when thinking about the various applications of the logo. Using too many colors, gradients, or photographs, would turn a logo into a psycho-jumble. Should a Logo STAND OUT or should it be OUTSTANDING? An 'outstanding' design may not always 'stand out' in the forum. Uniqueness is an important aspect, but it cannot rely on surrealism to create the memory of quality and reliability. A Logo design must have a subliminal and subconscious capacity for installing 'recall' in the market. A LOGO must STAND OUT and command instant positive recall.
HOME | Advertising | Biz Card | Brochure | Flyer | Poster | Press Ad | Gifts
C O N T A C T